Marketing Officer are responsible in promoting clients or company’s products and services. This may involve developing new products to accommodate consumer’s demand or market existing products. Normally, marketing officer’s duties include different king of tasks that may help increase company brand image and product sales. The marketing officer works directly with departments such as marketing, development and sales.
Responsibilities;
· Develop effective marketing and sales campaigns.
· Help create customer research databases.
· Analyze research to target the best audience and maximize reach.
· Identify, study, and test market patterns and trends.
· Research competitors.
· Assist with product development and pricing strategies.
· Work to enhance organization’s brand identity.
· Track and record project results and amend marketing measures.
· Meet and coordinate with marketing director on a regular basis.
· Collaborate with other marketing team members.
Requirements;
· Bachelor’s degree in marketing, communications, business administration or related field.
· 2+ years previous experience in marketing.
· Excellent communication skills both orally and written.
· Adept multi-task with ability to quickly prioritize and organize.
· Proficient using Microsoft Suite and previous experience using other marketing software’s (Dynamics, Excel, CRM).
· Team player who collaborates with ease and contagious creative energy.
· Strategic vision and strong business acumen.
· Strong critical thinking and problem-solving skills.
· Copy writing and graphic/digital design experience preferred.
· Advanced social media advertising experience.
· Confident contributor who can accept and implement constructive feedback.
